Stryker is one of the world’s leading medical technology companies and, together with our customers, is driven to make healthcare better. We offer innovative products and services in Orthopaedics, Medical and Surgical, and Neurotechnology and Spine that help improve patient and hospital outcomes. We are proud to be named one of the World’s Best Workplaces and a Best Workplace for Diversity by Fortune Magazine. Learn more about our award-winning organization by visiting stryker.com
Program Manager - covering Columbus/Cincinnati/Cleveland, Ohio and Pittsburgh/PA
Develop and execute advertising and marketing plans that target patients and healthcare professionals and help grow the Stryker brand.
Partner with management to develop, support, coordinate and execute marketing initiatives and communication activities.
Identify,build and maintain strong working relationships with key individuals incustomer/ industry organizations (e.g., doctors, nurses, etc.).
Work with management to understand and employ established processes and tools; serve as advocate for key processes and programs.
Establish realistic production timelines and budgets.
Monitor projects to ensure that they are delivered on time, on target, within budget and in compliance with legal and regulatory requirements.
Provide strategic communications support to project initiators.
Prepare program materials, present and communicate with participants at events and group meetings.
Research and analyze market data and customer feedback to obtain competitive intelligence.
Collaborate with field sales management and consulting surgeons to validate, deliver and evaluate marketing strategies and programs.
Represent Marketing, Sales or HCI team at all regional sales/marketing activities, including Company-sponsored events and association meetings.
Train sales organization on all corporate and regional marketing initiatives and tools that will enhance their ability to achieve annual sales objectives.
Partner with other divisional departments to support high impact launches on new products.
Execute marketing plans that help grow the Stryker brand in close cooperation with Product Managers (U.S and OUS), sales force and HCI.
Manage 3rd party marketing partnership programs (PGA TOUR)
Collaborate with product marketing, field marketing, marketing communications and sales teams to ensure flawless execution of programs
Develop metrics to demonstrate ROI
Communicate program results to the senior leadership and theorganization
Develop, test and implement consumer campaigns and marketing materials
Manage internal and external creative, activation, fulfillment and call center resources
Bachelor's Degree in Marketing, Communications or other relevant field of study. Prefer Master's Degree in Business Administration or Marketing.
6+ years of marketing/communications experience.
Demonstrated interpersonal and relationship management skills
Demonstrated verbal communication skills (both in groups and one-on-one interaction) and written communication skills
Demonstrated success in developing direct-to-consumer campaigns across multiple mediums
Understanding how to leverage metrics to optimize campaigns
Managed sponsorships and partnerships
Experience in healthcare or other regulated industry a plus
Demonstrated ability to influence/guide cross functional teams
Demonstrated ability to develop and execute on a marketing plan directly linked to broader business/divisional goals
Stryker is one of the world's leading medical technology companies and, together with our customers, we are driven to make healthcare better. The Company offers a diverse array of innovative products and services in Orthopaedics, Medical and Surgical, and Neurotechnology and Spine that help improve patient and hospital outcomes. Stryker is active in over 100 countries around the world.
Together with our customers, we are driven to make healthcare better.
At Stryker, quality is first in everything we do. We are driven to make healthcare better for our customers by
providing innovative products and services that meet regulatory requirements through our effective quality system.
The Company was founded in 1941 by Dr. Homer Stryker and incorporated in 1946 as the Orthopedic Frame Company. In 1964, the Company’s name was changed to Stryker Corporation.
• $13.6 billion in annual sales in 2018; annual revenue has grown for 39 straight years
• 17.1% CAGR (compound annual growth rate) in sales over 39 years
• ~36,000 employees globally in 2018
• 43 manufacturing and research & development locat...ions worldwide
• Included in the Standard & Poor’s 500 Index
• Ranked # 233 on Fortune Magazine’s “FORTUNE 500” list for 2019
• Ranked # 3 on Fortune Magazine’s “World’s Most Admired Companies” list for the “Medical Equipment” industry for 2019
• Ranked # 11 on Fortune Magazine’s “100 Best Companies to Work For” list (U.S.) for 2019
• Spent $862 million on R&D in 2018
• 7,784 patents owned globally in 2018
• Initial public offering of stock was in 1979
• Listed on the New York Stock Exchange under ticker SYK